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Posts from the “Announcements” Category

“The Flyover States” by Eliot & Eads

Posted on March 22, 2012

Eliot & Eads is a musical act based in St. Louis, MO. but in recent years has become far-flung across the nation ranging from Washington D.C. and Philadelphia to New Orleans and occasionally other locations around the country. This is the first video promoting their upcoming record, “The Flyover States”. Full disclosure here, I’m the drummer, producer of the record, and edited this video. Steve Streisguth, the newest contributor to The American Classic, graciously filmed the entire thing in the studio in West Philly (and did a bang-up job of it, I’d say). That being said, I’d certainly appreciate it if you took a look and I know the rest of the group would too. There will be one video released every week for the next month so make sure to keep your ear to the ground for more updates.

You can follow the group’s progress on Twitter, Tumblr, and their main site. In case the embedded video fails, you can navigate to the page by clicking here.

[vimeo https://vimeo.com/38957067 w=1000&h=600]

New Menu Section: Natural Process

Posted on March 2, 2012

As Natural Process has ended, we’ve memorialized it here on the site with a dedicated page chock full of photos of our favorite pairs and some of their finer details you couldn’t see while they were hanging up. You can navigate to that page by clicking Natural Process at the top or by clicking here.

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A New Voice: Steven Streisguth

Posted on February 15, 2012

Today I officially welcome Steve Streisguth as the second member of The American Classic team. I’ve known Steve for a couple of years now and have recently been using his incredible creative talents for some facet of all of the projects I’ve worked on. He’s done major work for some very big companies, worked with plenty of bands, has his own publishing imprint (Streisguth | Martin), and has most recently done all art-related things for the Natural Process denim show curated by The American Classic here in Philly. He also came up with the ingenious idea of how to mount nearly 40 pairs of jeans onto drywall without the use of studs whatsoever. The dude knows his stuff. If you enjoyed any of the photographs, posters, prints, postcards, vinyl lettering, and anything else related to the Natural Process show, you’ll certainly enjoy the things to come with Steve’s work on The American Classic. Make sure to take a look at his website and some of the other incredibly impressive projects he’s worked on. I’m very excited to have him on board and am looking forward to seeing his posts!

New Face, Better Place

Posted on January 17, 2012

As you may have noticed, the site has undergone a fairly intense redesign. I flipped the switch yesterday afternoon and am still working out kinks so bear with me for a few days. It’s tough to identify all of the problems without going through and visiting every page and every old post so if you notice something please feel free to get in touch. Currently I’m working on making as many posts optimized for the current them as I can. It’s a fairly arduous process so I’ll likely leave a few the way they are.

Anyway, I hope you like the redesign. This theme allows me to post higher quality photos and videos without you having to click on each one to enlarge. It also has quite a few details that I enjoy such as reactive resizing of text and photographs depending upon how you size your browser window. All-in-all it yields a better user experience and gives me fewer headaches so I’m happy to roll with it.

I had to relocate the link section to non-front pages of the site which feels like banishment to me but it doesn’t agree with the front page, aesthetically speaking. If you wanna’ find it, that’s where it is.

Natural Process launches today (Jan. 13th)

Posted on January 12, 2012

This is it! It’s finally here. Our show has been up as an unofficial preview for a week but tomorrow’s the real McCoy. The doors will open around 8pm to all of you coming to see it. We’ll be serving some tasty libations, provided graciously by the good folks from Art in the Age, until we run out and will be peddling some leather goods (card cases, possibly some wallets, and key fobs) at very reasonable prices until they’re sold out. There’s no price tag on anything tomorrow night except for the leather goods so come out and have yourself a swell time and save your benjamins for another day. There’s no ending time for the show so come by whenever. We’ll wrap up when we run out of people to talk to.

We received some much appreciated attention yesterday from Philadelphia Weekly magazine (in their events section) and a great writeup from Phrequency which you should absolutely read. I focus on the denim aspect of everything but they do a swell job of touching on the coffee part and why this show is called Natural Process.

We’ve got some incredible jeans that we’re really looking forward to sharing with you. Pairs from big-time musicians, goat-slaughterers, professors, baristas, Dads, denim companies, bloggers, and more. Brand representation includes A.P.C.TellasonRoy DenimNudie JeansLevi’sKicking MuleSometsRRLGap, and many more. I’d like to point out that none of these jeans are for sale. We’re returning them to their respective owners at the end of the show so come see them while you can. We really, sincerely, hope to see you there tomorrow night and can’t wait to chat you up about the show!

Hit the jump to see all of the photos.