Rogue Wave Surf Shop
This is the eighth in a series of interviews with people who have a keen interest in menswear, style, design, or generally cool stuff. Most of these people are doing something of great note that you should absolutely take a look at.
In the early spring I took a trip to escape the cold and rain of Philadelphia and hit the road with my band to play some shows in the Charleston, SC. area. Not only is the area remarkably beautiful but the people are also incredibly hospitable. Charleston’s a town that, through thick and thin, has looked ahead without forgetting it’s past. I had an afternoon off and wanted some recommendations of places to check out so I sent an email to K. Cooper Ray, better known as the man behind Social Primer,
asking for some hometown advice. At the top of the list was the one and only Rogue Wave Surf Shop
, known for their quirky approach to peddling both surf goods, menswear, and lifestyle functions. It was a rainy afternoon so I cruised by a few shops and saved Rogue Wave
I met with owner Rhett Boyd who was quite honestly and quite unexpectedly one of the nicest and most genuine dudes I’ve met since starting The American Classic. With basically zero knowledge of what I do or why I was there, he showed me around the two room shop on the first floor of a beautifully secluded house on the north side of the main drag through Charleston. I snapped some photos and checked out the goods while his wife and young son visited outside. The shop sells products from Baxter of California, Iron & Resin, Imogene + Willie, Gato Heroi surf boards, Penny skateboards, Yellow Rat trunks and shirts, and many more including a few pairs of selvedge denim and other accoutrements. There’s some amazing things on the horizon for Rhett and his company and we’re excited to watch it unfold. We bounced a few interview questions back and forth and this is what we wound up with. Click below to read the full article and interview and view all of the photos.